Lovemycreditunion.org was created in 2005 as a call to action in support of the CU Difference campaign. The campaign and Web site are a statewide effort by Michigan credit unions and the Michigan Credit Union League to create public awareness of the credit union industry.

We redesigned and launched a new look and theme for lovemycreditunion.org in early 2009. The new theme, Love + Trust = My Credit Union, illustrates how credit unions are built on a foundation of trust and can make a real and meaningful impact on the lives of their members. That impact is best told through the voices of members, their personal stories and why they “love” their credit unions. This look and theme are also carried over into our current CU Difference media campaign on radio and television. Read more about the CU Difference campaign here.

In further support of our credit unions and their members, the Invest in America program was established at the end of 2008. Thanks to our partnerships, credit union members can receive terrific discounts on a new car and discounts on wireless services. Get the details on Invest in America here.

Want to learn more about credit unions, what they have to offer and why, exactly, they are different from other financial institutions? Learn all about credit unions here.